Appearing in Google Search with SEO
Search engine optimization also known as SEO. While ranking in search engines is important. Showing up in search results is where the real traffic comes from. Therefore, many sites that appear on the results page are not necessarily a Page Rank One site. Quite the contrary. Because showing up on the results page is determined by the density of the target search phrase. Or aim for keyword density. However, the trick is to use the target keyword or search phrase within the context of the content. So desperately grouping a bunch of search phrases and target keywords together will no longer work. Because search engines prefer high-quality content. The days of being a copy paste marketer are over.
Page rank is especially important to build a reputation. Many novice bloggers are blinded by the SEO part of creating content. And searching for the perfect keyword and target search phrase. Density and context are often forgotten in the rush to beat SEO. Therefore, to appear at the top you will have to comply with four basic rules. Location of keywords and search phrases, density of keywords and search phrases along with the quality of your content. And lastly, high-quality backlinks to similar content.
How to take advantage of keyword and phrase placement
Google offers an excellent free tool. Being able to research relevant keywords and phrases to appear in search results. You will need a tool called “Google keyword planner“Accessible from your Google Ads account (formerly known as Google Ad-Words). Then, search for unique keywords and search phrases for up to 2 to 3 keywords together. Your search results from Google will show up as “Your search term“and below that”Idea“You should use these two sets of keywords in your content. But always target keywords and phrases with high search volume and low volume competition.
Put the keyword or search phrase that you want to appear on your blog or post in your browser. Also the first word or phrase for the title of your post or blog. Which means that it is the first word that is identified when search engines crawl your site. Therefore, your work can be placed in the correct category. Reach an interested audience. Also, you want to populate the post content with your target keyword and search phrases. And try to make the target search phrase the first sentence of each paragraph as well.
Google processes billions of unique searches per day (about 3.5 billion). But the challenge is to use it within the context of the sentence. And lastly, all of the Google keywords and phrases that you want to target must be present in the first sentence of the first paragraph.
Keyword placement and suggested density
The target keyword and / or search phrase must appear at least once in the title. But try to include the target keyword and phrase no more than twice in the meta description. And as for the content of the post or page. A keyword density of no less than 0.6%. Which is roughly calculated at about 6 times. But 6% is the minimum requirement. However, the suggested maximum is 2 to 4 times higher (1.2% to 2.4%) for better search results. However, I must add that having such a high keyword density will take a lot of work. To appear in search results, you also want to use your target keywords and search phrases as tags. But don’t forget to add descriptions to all the tags you use.
Google also searches for keywords and search phrases within a certain tag description used for the particular content. In fact, all categories and tags should have keyword-rich descriptions. Which is a huge plus. Again, let’s get back to the basics of SEO. The art of telling search engines what your work is about. But it is often a bit more difficult than anticipated. Because content must be created over time. To maintain uniqueness through recognition. Along with the density of keywords and phrases. There is also the use of transition words and subtitles that play a crucial role. To appear at the top of Google.
Unique quality content and conversion
Results are greatly improved with unique quality content. Something that is not available on the Internet anywhere else. Therefore, Google also takes advantage to obtain the necessary knowledge. To create such content and be recognized as a professional in your field. That is also the only one “Secret“About making money online. You must offer your visitor exactly what they are looking for. Therefore, your keyword or target search phrase must be extremely precise. You must collect all the necessary knowledge. And then turn that knowledge into an online income stream.
The position your site shows on the search results page will definitely attract visitors. Whether you will benefit from those visitors is entirely up to you. And the only way to do that is by offering value. While also focusing on the first impression. What does your visitor see first when they follow your link? Does the first impression (Post Featured Image) suggest a solution to a common need? Are you curious to want to know more?
Results work best with professional content. And that will never change. But you have a vast ocean of information to discover with Google search. All the knowledge you may need to deliver the required value.
Link to high-quality sites from within your content
Do your research with Google’s Keyword Planner tool. The basic rule of thumb is high search volume with little competition. Use your exact target keyword and the search phrase used with the keyword planner. And search for relevant sites. But also make sure the domain has the https protocol enabled. Because it seems that safe links are favored by search engines. Just run a keyword check. And then link to the sites or articles that are most relevant to yours. But how will you know which sites are quality backlinks?
The volume of traffic for a particular site can be seen with tools like SimilarWeb. And the page rank can be checked with “PR Checker” (Google Page Rank Checker) or “Check Page Rank” (Check Page Rank Dot Net). While you may also want to check the trust rating of the site by using “ScamAdvisor”. Just do a Google search for these keywords and get access to all these free tools.